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The Copywriter’s Bible
$29.95 $19.95
The quintessential guide to learning how to write passionately, potently and persuasively, from one of the consummate copywriters in advertising. The only book on copywriting you will ever need.
Description
“All the secrets I have learned, all the persuasion skills I have mastered, everything I know about potent branding, positioning and writing — I have poured them all into The Copywriter’s Bible.”